Burberry reconnects with its heritage: dressing the modern man to brave the elements. Under Daniel Lee's direction, outerwear reigns supreme. From technical parkas to reimagined duffle coats, each piece forms a luxurious armour against the rain, deeply rooted in English culture.
The Equestrian Knight Device (EKD) proudly adorns robust knits and functional accessories. This is a resilient wardrobe, defined by generous volumes, blending the brand's military legacy with a contemporary, urban attitude.
About this selection
When Thomas Burberry invented gabardine in 1879, he did not simply create a waterproof fabric: he laid the foundations of a men's wardrobe that would span almost a century and a half without losing its relevance. Polar explorers, aviators, officers in trench coats: the British house dressed those who faced the elements, and this functional heritage remains Burberry's most precious creative resource today.
Under the creative direction of Daniel Lee, Burberry is reconnecting with its deeply English identity. The Check, one of the most recognisable patterns in fashion history, is reworked with modernity, cuts gain ease and natural materials take centre stage. The contemporary Burberry man is elegant without stiffness, classic without being frozen in time.
The shirt is at the heart of our Burberry men's selection. The Roland cotton shirt with button-down collar revisits the Burberry Check in a large-scale rust and white version, a statement piece that can be worn buttoned up or over a t-shirt. The Riordan shirt, in sky blue and white striped cotton poplin, bears the house's embroidered script logo, for a more classic look that is easy to pair with tailored trousers or jeans. Two men's cotton shirts that embody Burberry's relaxed British elegance.
At Actuel B, we offer a Burberry men's selection in our boutiques in Avignon and Arles as well as on our website, with delivery in France and internationally. Each piece is presented by teams trained in the history and codes of the house, with the personalised advice that defines our approach to multi-brand luxury.