Collection: Sease - Men

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Franco and Giacomo Loro Piana carry in their very name one of Italy's most prestigious textile heritages, that of a family whose eponymous house in Trivero has for generations been synonymous with the rarest and most noble fibres the animal and plant kingdoms can produce. For them, founding Sease meant taking this heritage and confronting it with a question that their personal practices in sailing and mountaineering had repeatedly posed: why should technical garments designed for extreme performance invariably sacrifice the elegance and refinement that their education and culture had taught them to consider non-negotiable values?\n\nSease's answer to this question takes the form of hybrid fabrics, whose development required years of research and collaboration with Italy's finest textile manufacturers. Sunrise wool, the brand's signature material, is the most eloquent example of this ambition: a wool of such fineness and softness, worthy of the noblest productions in Italian textile tradition, laminated through a technical process that grants it a waterproof and wind-resistant quality that no conventional wool possesses, without altering either its touch or its ability to regulate body temperature with the natural intelligence of animal fibres. Bio-sourced nylons, whose technical performance rivals the best synthetic membranes on the market, complete a material vocabulary of remarkable coherence and demanding standards. Technical blazers, whose construction borrows from the codes of Neapolitan sartorial tailoring, and ultra-lightweight parkas, compressible in a few seconds into an inner pocket, compose modular kits designed for the man who transitions from a regatta to a business meeting with the same ease and discreet, durable refinement.\n\nAt Actuel B, we offer a selection from the Sease men's collection, available in our boutiques in Avignon and Arles, as well as on our website. Technical blazers, parkas, jackets, and accessories are presented by teams trained in the brand's universe of performance and elegance, with the personalized advice that characterizes our approach to multi-brand luxury."}]}]}

• Sease

• Hats
• Pants
• Shorts
• T-Shirts