Founded by Meryll Rogge and Sarah Allsopp, BB Wallace is the antidote to fast fashion. The idea? To create the "forever sweater," a sweater you keep for a lifetime. An ode to Belgian knitwear, joyful and timeless.
Forget everything you know about knitting. Here, double-faced Shetland wool and plush cashmere come together in vibrant colors and nostalgic jacquards. Signed with a discreet little swan, each piece is an embrace of luxury and comfort.
About this selection
Founded by Meryll Rogge and Sarah Allsopp, two well-established figures in the international fashion world, BB Wallace was born from a simple and radical belief: it is possible to create knitwear of such exceptional quality that it transcends decades without ever going out of style. In a sector dominated by accelerating cycles and planned obsolescence, this Belgian ambition stands as a manifesto. The "forever sweater," the brand's foundational piece and philosophy, embodies this promise of a garment one chooses once and keeps for a lifetime.
BB Wallace's expertise relies on a rigorous selection of the finest European knitwear materials. Double-faced Shetland wool and rare soft cashmere are crafted with artisanal precision, transforming each sweater into a collector's item. The vibrant and bold colors, and nostalgic patterned jacquards, demonstrate a joyful creative freedom that contrasts with the conventional sobriety of contemporary luxury. The discrete little swan, the brand's iconic signature, has, in just a few seasons, become one of the most sought-after distinguishing marks for those who can recognize quality at first glance.
At Actuel B, we offer a selection of BB Wallace women's pieces, available in our stores in Avignon and Arles, as well as on our website. Sweaters, cardigans, and knit accessories are presented by teams trained in the brand's universe, with the personalized advice that characterizes our approach to multi-brand luxury.