Collection: SHUSHU/TONG - Women

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Liushu Lei and Yutong Jiang first met in Shanghai before pursuing a joint Master's degree at the London College of Fashion, where both designers honed their sensibilities in workshops renowned for their technical rigor. Their respective training at Simone Rocha for Lei and Gareth Pugh for Jiang imbued them with a technical expertise and a culture of garment construction of such richness and diversity that it partly explains SHUSHU\/TONG's distinctiveness: a house capable of dressing the most assertive and playful femininity with a tailoring precision that rivals the most rigorous European houses. Officially founded in Shanghai in 2015 upon their return to China, the brand has established itself as one of the rare Chinese labels to have simultaneously succeeded in both Asian and Western markets, a balance that Vogue Business highlighted in 2024 as an exceptional phenomenon in the contemporary fashion landscape.\n\nThe creative universe of SHUSHU\/TONG draws from a deeply personal and culturally specific imagination: the nostalgic Japanese anime that shaped the designers' childhoods, the customized school uniforms of Shanghai's urban youth, and a contemporary pop culture whose kitsch references are embraced and celebrated rather than concealed. The generous ruffles, expressive bows, and playful preppy details that characterize each collection are not superficial ornaments, but structuring elements of a coherent and asserted aesthetic proposition—that of modern femininity daring to express itself without inhibition or distant irony. The remarkably precise tailoring and the cool, relaxed attitude that permeates each silhouette provide the necessary counterpoint to this decorative exuberance, producing pieces of visual richness and formal balance that make them as desirable on a Parisian runway as in the daily lives of those who wear them.\n\nAt Actuel B, we offer a curated selection from the SHUSHU\/TONG women's collection, available in our boutiques in Avignon and Arles as well as on our website. Dresses, skirts, tops, and tailoring pieces are presented by teams trained in the joyful and demanding universe of the house, with the personalized advice that characterizes our approach to multi-brand luxury."}]}]}