After winning the coveted LVMH award in June 2017, Marine Serre, the 25-year-old French designer launched her eponymous moon logo brand a few weeks later. By February 2018, she opened Paris Fashion Week and was quickly perceived as the new fashion momentum. Why? It recycles. More precisely, she 'upcycles'. Marine Serre offers in its collections pieces recovered, cut, mounted, reinvented. These are almost unique pieces for men and women that are made in Paris, France. In short, a virtuous and anti-waste fashion.